Hello Prophecy Social
That's exactly the positioning problem this role exists to solve. Here's how I'd think about it, and the proof I can run it.
James Praise · Product Marketing Operator
I'd start with exactly what I already drafted: a positioning brief naming the tension between what Prophecy Social is and what its category name signals. Read the brief → PST, the in-game currency, is explicitly soulbound, it can't be transferred, traded, or sold. That makes Prophecy Social a free-to-play engagement game. But nowhere across the homepage, blog posts, or docs does it compare itself to Polymarket or Kalshi, the real-money reference points anyone crypto-native will reach for the moment they hear "prediction markets."
I want to name a real gap first: I don't have hands-on prediction-markets or protocol marketing experience. What I have is the discipline this role needs regardless of category, naming an unresolved positioning question honestly and building the frame that resolves it.
Beyond the brief itself, I founded and grew Marketing In Action from zero to 5,000+ subscribers, real community-building instinct that maps directly to the audience-growth and KOL-kit work this role names.
Start with the positioning brief, built from Prophecy Social's own public content, the sharpest single proof point here since it's the exact positioning-clarity work this role hires for. Beyond that: I founded and grew Marketing In Action from zero to 5,000+ subscribers at a 47% open rate. At Reform, I repositioned a general-purpose form builder into a conversion-focused product after its acquisition, and trial activation rose 34%. At Hank Robotics, I built positioning from scratch for a category with no existing market narrative.
If this is the right problem for you, I'd like to talk about it directly.