James Praise

Hello Cogram

Most software in architecture and engineering is decades old, and AI has been an afterthought in it. Cogram is building the alternative.

The growth question underneath that is where your customers actually discover software in the first place. An architecture, engineering, and construction (AEC) firm doesn't shop for software the way a generic B2B SaaS buyer does.

James Praise James Praise · Marketing and GTM Operator
48%lift in non-branded organic traffic from an AI SEO engine I built at Reform
1 to 11MQLs a month, in 9 weeks, from a Google/LinkedIn Ads program I ran at Hank Robotics
81AI agent skills I built and run daily, 34 published on GitHub

How I'd Approach the First 60 Days

I already read your case studies and your blog: real customer proof, current, and a blog that has published once since October 2025. Read what I found →

I'd start by finding where Cogram's existing traction actually comes from before building anything new. If AEC firms don't discover software through search, I want to know where they do: a peer, a conference conversation, a case study someone forwarded them. The first two weeks would go into mapping the referral and discovery paths your current customers actually took.

From there I'd build one AI-powered content and outbound system at a time, starting with whichever channel shows the clearest signal, rather than spreading thin across content, outbound, and events at once. By day 60 I'd want one working, AI-assisted growth loop live and measurable, even if narrow, over five half-built ones.

The Proof

Cogram's case studies already answer the question a content strategy usually invents from nothing: which firms trust you, and why. Read what I found →

At Reform, I built an AI SEO content engine that scaled output 100x and lifted non-branded organic traffic 48%. At Hank Robotics, I ran a Google Ads and LinkedIn Ads program that grew MQLs from 1 to 11 in 9 weeks. I've also built or customized 81 AI agent skills I use daily across content, SEO, paid, and outbound, 34 published publicly on GitHub, plus a full self-built cold outbound pipeline, scraping, enrichment, AI personalization, and deliverability infrastructure.

Let's talk about Cogram.

If this is the right problem for you, I'd like to talk about it directly.